Online Public Access Catalog
Ditemukan 448 hasil di pencarian Skripsi
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THESIS
- JESYCA MAWARDANY
- 2024
This study will analyze the film titled Maleficent (2014) directed by Robert Stromberg. The film deals with the personality change that Maleficent, the protagonist of Maleficent, undergoes herself. In this film, Maleficent is set to change in personality from an antagonist to a protagonist so it is very interesting to explore this process of change, especially the factors behind the change. ... Lihat Selengkapnya
dilihat : 94 kali
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Elphaba's Psychological Personality: Stigma and Self-Concept in The Film Wicked
- ZAHRA IZZATUL MUSLIMAH
- 2025
Stigma in personality is a significant issue affecting individuals who are considered unusual, which can impact the development of self-concept and personality in the film The Wicked. This study aims to analyze the influence of stigma experienced by Elphaba’s character on her self-concept and her personality in interactions with other characters in the film. This study uses a descriptive ... Lihat Selengkapnya
dilihat : 59 kali
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Strategi Komunikasi Pemasaran Polca Coffee Dalam Meningkatkan Brand Awareness Melalui Media Instagram
- VIRGIAWAN AGISTIAN
- 2025
ABSTRAK Virgiawan Agistian (44207076), “Strategi Komunikasi Pemasaran Polca Coffee dalam Meningkatkan Brand Awareness Melalui Media Instagram”. Kemajuan teknologi digital tidak hanya mempermudah kehidupan sehari-hari, tetapi juga mempengaruhi secara langsung bagaimana perusahaan mendekati konsumen dalam dunia pemasaran. Kehadiran media sosial telah menjadi alat utama ... Lihat Selengkapnya
dilihat : 130 kali
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PERAN AKUN INSTAGRAM @KANAAN.GLOBAL DALAM MEMPERTAHANKAN BRAND AWARENESS SMA KANAAN GLOBAL SCHOOL (FULL)
- FATHIA AHZA
- 2025
Fathia Ahza (44210119), Peran Akun Instagram @kanaan.global Dalam Mempertahankan Brand Awareness SMA Kanaan Global School Penelitian ini bertujuan untuk mengetahui peran akun Instagram @kanaan.global dalam mempertahankan brand awareness SMA Kanaan Global School. Sebagai media sosial, Instagram memiliki peran penting dalam membangun dan mempertahankan brand awareness. Penelitian ini menggunakan ... Lihat Selengkapnya
dilihat : 76 kali
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VIOLENCE IN RELATIONSHIP EXPERIENCED BY LILY BLOOM IN THE NOVEL “IT ENDS WITH US” (2016) USING PSYCHOANALYSIS THEORY
- ANDI AZIZAH ISMI
- 2024
Violence in relationships is a complex and relevant social issue in society. whereas Psychoanalytic theory is a theory that discusses the nature and development of human personality. In this research, Sigmund Freud's personality theory was used with qualitative methods to analyze the personality structure of the character Lily Bloom in the novel It Ends with Us (2016). The purpose of this ... Lihat Selengkapnya
dilihat : 80 kali
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Preconscious personality of the main character in aladdin movie
- Naomi Sitompul
- 2023
The objectives of the research were to find out preconscious personality of the main character in Aladdin Movie, The researcher used a qualitative method in this research. The sources of this data were primary data and secondary data. In this research, the researcher used a documentation technique. In analyzing the data, the researcher used a literary analysis. There were some procedures in doing ... Lihat Selengkapnya
dilihat : 354 kali
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Analisa Bradn Awareness dan Brad Association pada Coffee Shop Lokal Point Coffee
- OKTAVIA LEO AGE
- 2026
Analysis of Brand Awareness and Brand Association at Local Coffee Shop Point Coffee Oktavia Leo Age1, Lady Diana Warpindyastuti2 Abstract: The rapid growth of the coffee industry in Indonesia has led to the emergence of various local coffee brands, one of which is Point Coffee operating under the Indomaret Group. Increasing market competition requires companies to strengthen brand ... Lihat Selengkapnya
dilihat : 24 kali
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Pengaruh Brand Ambassador NCT Dream Dan Brand Image Terhadap Minat Beli Produk TosTos
- DESY KASMANIA
- 2025
Globalisasi telah memberikan dampak yang signifikan terhadap masuknya budaya asing, termasuk fenomena Korean Wave di Indonesia. Masyarakat Indonesia menunjukkan ketertarikan yang meningkat terhadap budaya Korea, terutama dalam musik dan produk-produk terkait, yang dimanfaatkan oleh perusahaan lokal dalam strategi pemasaran mereka. Penelitian ini bertujuan untuk menganalisis pengaruh brand ... Lihat Selengkapnya
dilihat : 74 kali
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PENGARUH BRAND AMBASSADOR NCT DREAM TERHADAP BRAND AWARENESS DAN KEPUTUSAN PEMBELIAN PRODUK SOMETHINC DI SHOPEE
- ARDILA SUCI DWINANDA
- 2025
Fenomena Korean Wave di Indonesia mendorong berbagai merek lokal, termasuk Somethinc, memanfaatkan artis Korea sebagai brand ambassador dalam strategi komunikasi pemasaran. Penelitian ini menganalisis pengaruh Brand Ambassador NCT Dream terhadap Brand Awareness dan Keputusan Pembelian produk Somethinc di platform e-commerce Shopee. Penelitian menggunakan pendekatan kuantitatif dengan metode ... Lihat Selengkapnya
dilihat : 73 kali
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PENGARUH TAGLINE DAN BRAND AMBASSADOR SONG HYE KYO TERHADAP CITRA BRAND SUSU COLLAGENA PADA GENERASI MILENIAL
- KHARLINA OKTAVIANI
- 2025
Penelitian ini dilatarbelakangi oleh kuatnya peran media televisi sebagai sarana promosi utama, serta fungsi vital tagline dan brand ambassador dalam membentuk persepsi positif konsumen, khususnya di kalangan Generasi Milenial yang merupakan target pasar utama produk susu Collagena. Penelitian kuantitatif berbasis survei ini bertujuan menganalisis (1) pengaruh tagline (X₁), (2) pengaruh ... Lihat Selengkapnya
dilihat : 82 kali