Online Public Access Catalog
Ditemukan 10414 hasil di pencarian Skripsi
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Strategi Komunikasi Pemasaran Influencer Arief Muhammad Dalam Meningkatkan Minat Pembelian Konsumen Produk Dewa Motor Cabang Kaliabang
- HAFIFAH OCHTARIANI
- 2025
Hafifah Ochtariani (44200937), Arief Muhammad's Influencer Marketing Communication Strategy in Increasing Consumer Purchase Interest in Dewa Motor Kaliabang Branch Products This research aims to analyze the marketing communication strategy via Instagram social media implemented by Dewa Motor in an effort to improve products. ... Lihat Selengkapnya
dilihat : 114 kali
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Analisis Strategi Digital Marketing Qyusi Persada dalam Meningkatkan Brand Awareness dengan Pendekatan Integrated Marketing Communication
- TEGAR SYAPUTRA
- 2025
Tegar Syaputra (44210967), Analisis Strategi Digital Marketing Qyusi Persada dalam Meningkatkan Brand Awareness dengan Pendekatan Integrated Marketing Communication. Qyusi Persada adalah perusahaan yang bergerak di bidang jasa kontraktor bangun dan renovasi rumah yang berfokus pada penyediaan layanan berkualitas dan terpercaya. Dalam menghadapi persaingan industri yang semakin kompetitif ... Lihat Selengkapnya
dilihat : 47 kali
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THE ANALYSIS OF CODE-SWITCHING IN INDONESIAN EDUTECH STARTUP MEETINGS (EVIDENCE FROM THE MSIB INTERNSHIP)
- DEA SHEILLA ANDRIANI
- 2025
Code-switching is a linguistic phenomenon that frequently occurs in bilingual workplace communication, particularly in dynamic and multilingual environments such as EduTech startups. This study addresses the lack of research on how bilingual communication practices—especially code-switching—are strategically applied in professional work settings. Although code-switching has been ... Lihat Selengkapnya
dilihat : 51 kali
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Service Interaction Framework in Hospitality Industry Using Customer Relationship Management (CRM) at PT Mitra Global Holiday
- THALITA SASTI
- 2025
This research aims to explore how Customer Relationship Management (CRM) principles are applied in service interaction within the hospitality industry, focusing on PT Mitra Global Holiday as a case study. The study employs a qualitative descriptive approach based on direct observations and documentation obtained during the Certified Internship and Independent Study Program (Magang dan Studi ... Lihat Selengkapnya
dilihat : 49 kali
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Strategi Komunikasi Pemasaran Dalam Meningkatkan Penjualan Barang Dan Jasa Bengkel Mobil Istana Motor (Studi Kasus Bengkel Mobil Istana Motor)
- MEYSA PRISTIANA
- 2025
With the increasing number of car repair shops opening, the higher the sales competition for the Istana repair shop company, they both sell the same products and offer the same services, so a proper marketing communication plan is needed to continue to increase the Company's sales. Istana Workshop has been established since 2013 and continues to grow following the development of four-wheeled ... Lihat Selengkapnya
dilihat : 27 kali
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Strategi Public Relations Terkait Penggunaan Influencer Instagram Dalam Meningkatkan Brand Awareness Skincare Lokal Scarlett
- MIRTA RIA ZAI
- 2025
The rapid advancement of information and communication technology in recent decades has had a significant impact on various aspects of human life, particularly in marketing communication strategies. One of the most affected fields is public relations (PR), which has undergone major changes in methods and approaches to building relationships between organizations and their publics. Whereas PR ... Lihat Selengkapnya
dilihat : 34 kali
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Skripsi Nindi
- NINDI PRATIWI
- 2025
Perkembangan teknologi digital yang pesat mendorong media lokal untuk mengadaptasi strategi komunikasi agar tetap relevan dan kompetitif. Penelitian ini bertujuan untuk mengkaji bagaimana Tempo Media Group menerapkan strategi komunikasi pemasaran digital dalam membangun brand awareness di kalangan audiensnya. Dengan pendekatan deskriptif kualitatif, data dikumpulkan melalui wawancara mendalam, ... Lihat Selengkapnya
dilihat : 49 kali
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Jurnal skripsi
- GEMA FARAS KHARISMA
- 2025
This study aims to analyze the interactive communication strategies implemented by the host of the TikTok account @Melovalo during game live streaming sessions. The research background stems from the development of social media, which has transformed communication patterns into two-way, real-time, and participatory exchanges. TikTok, as one of the most popular platforms in Indonesia, offers a ... Lihat Selengkapnya
dilihat : 40 kali
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Pengaruh Komunikasi dan Lingkungan Kerja Terhadap Kinerja Karyawan pada Xinchuan Telecom Co., Ltd Jakarta
- TINA ZILFIANA
- 2025
Employee performance is one of the key factors in achieving company goals. Therefore, communication and the work environment are two essential aspects to consider. This study aims to analyze the influence of communication and the work environment on employee performance at Xinchuan Telecom Co., Ltd Jakarta. A quantitative approach was used with a sample of 40 respondents selected through a ... Lihat Selengkapnya
dilihat : 34 kali
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CODE-MIXING USAGE IN INTERNATIONAL SERVER-BASED ONLINE GAME VALORANT
- MOCH FADHIL NUGRAHA
- 2025
This study looks into the code-mixing usage in international server-based online game Valorant among Indonesian players, with a special emphasis on the use of code-mixing. With the growing popularity of online multiplayer games and their dependency on real-time communication, Valorant has emerged as a dynamic platform for language exposure and involvement. Drawing on Muysken’s (2000) ... Lihat Selengkapnya
dilihat : 40 kali