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  • Myths of Social Media

    Myths of Social Media

    • Michelle Carvill
    • Kogan Page
    • 2020
    • 978 0 7494 9871 9
    Sinopsis

    Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is seen as inauthentic. Don't they? The use of social media as a business tool is dominated by falsehoods, fictions and fabrications. In Myths of Social Media, digital consultant Michelle Carvill and workplace psychologist Ian MacRae dismiss many of the most keenly-held misconceptions and instead, present the reality of social media best practice. Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do, Myths of Social Mediadebunks the most commonly held myths and shows you how to use social media effectively for work and at work.

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Kode Buku : 260967
Kode Klasifikasi : 302.23
Judul Buku : Myths of Social Media
Edisi : -
Penulis : Michelle Carvill
Penerbit : Kogan Page
Bahasa : Inggris
Tahun : 2020
ISBN : 978 0 7494 9871 9
Tajuk Subjek : Sosial media,Media massa dan komunikasi
Deskripsi : xiii, 226 hal., 23 cm
Eksemplar : 1
Stok : 1
Petugas : Salsabila Hasna Dhia
Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is seen as inauthentic. Don't they?

The use of social media as a business tool is dominated by falsehoods, fictions and fabrications. In Myths of Social Media, digital consultant Michelle Carvill and workplace psychologist Ian MacRae dismiss many of the most keenly-held misconceptions and instead, present the reality of social media best practice. Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do, Myths of Social Mediadebunks the most commonly held myths and shows you how to use social media effectively for work and at work.
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