Laporan Akhir Magang & Studi Independen Bersertifikat Data Business Analytics & Operations Departemen Product ECommerce Dengan Model Clustering Di PT Ruang Raya Indonesia

• Nadya Ananda Maedy
• 2022

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ABSTRAK
Nadya Ananda Maedy (11190888), Laporan Akhir Magang & Studi Independen
Bersertifikat Data Business Analytics & Operations Departemen Product ECommerce
Dengan Model Clustering Di PT Ruang Raya Indonesia.
Perkembangan digitalisasi membawa perubahan tak terkecuali kemudahan yang
ditawarkan dengan munculnya startup, big data merupakan kecepatan perkembangan
digital membuat masyarakat saat berbisnis, kita bisa berdigital mampu menilai dengan
meningkatkan promosi dalam perusahaan digital. Perusahaan jaman sekarang melihat
bagaimana tingkat penurunan harga maupun konsumen dalam bentuk grafik, garis,
scatter plot maupun visualisasi dalam data yang ada. Dari pembelajaran Data, Business
Analytic & Operations (DBA) di PT Ruang Raya Indonesia dapat disimpulkan
INTRODUCTION TO PRODUCT ANALYTICS suatu metode untuk menganalisa data
yang digunakan untuk berinteraksi pengguna terhadap produk yang dibeli oleh
konsumen. Penerapan Metrics to bussiness dapat mengambil kesimpulan dalam
kebijakan kebijakan perusahaan untuk menaikan pendapatan melalui metrics maupun
algoritma dalam visualisasi data.
Kata Kunci: Visualisasi, product analytics, metrics, business model canvas.,
algoritma
ABSTRACT
Nadya Ananda Maedy (1119088), Final Report Internship & Independent Study
Certified Data Business Analytics & Operations Product Department E-Commerce
With Clustering Model At PT Ruang Raya Indonesia.
The development of digitalization has brought changes, including the convenience
offered by the emergence of startups, big data is the speed of digital development to
make people do business, we can digitally be able to judge by increasing promotions in
digital companies. Today's companies see how the rate of decline in prices and
consumers is in the form of graphs, lines, scatter plots and visualizations in existing
data. From the study of Data, Business Analytic & Operations (DBA) at PT Ruang Raya
Indonesia, it can be concluded that INTRODUCTION TO PRODUCT ANALYTICS is a
method for analyzing data used to interact with users on products purchased by
consumers. The application of Metrics to business can draw conclusions in company
policies to increase revenue through metrics and algorithms in data visualization.
Keywords: Visualization, product analytics, metrics, business model canvas.,
algorithm

• Visualisasi
• product analytics

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